ServiceNow lifts revenue forecast again as AI subscriptions surge

ServiceNow raised its annual subscription revenue forecast for the second time this year, sending a strong signal that AI monetization in the enterprise market is accelerating rather than stalling. The company reported faster-than-expected adoption of its AI tools by large corporations using the platform for IT management, workflow automation, and customer service operations. Management noted that average deal sizes for AI-enabled modules continue to grow while sales cycles are shortening. This sets ServiceNow apart from tech peers that have struggled to convert AI enthusiasm into tangible revenue streams. Shares climbed on the news, and the results will be closely watched as a bellwether for the broader enterprise AI sector.